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Showing posts from October, 2019

The designer who built a drone to save lives

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Zipline, a drone delivery service bringing blood and medicine by air to areas which can’t be reached by road, is a social design endeavour that has not just changed, but saved thousands of lives. At its heart, the creation of Zipline is a story of government and private enterprise working seamlessly, a strong concept and a solution to a very real problem based on an obsessive design and test programme. Rwanda’s towns and villages are not fully serviceable by roads, at least not in an emergency. Many are in disrepair and at the mercy of flooding. It’s not difficult then to imagine the problems involved in transporting blood and medical supplies. In 2014 the Zipline system was set up to deliver these items by aeroplane drone as part of a targeted, sophisticated network. While the finer details are complex the idea is easy to visualise. Two distribution centres with the capacity to serve 12 million people and 450 health facilities receive messages requesting blood or medical supplies...

The designer who built a drone to save lives

Image
Zipline, a drone delivery service bringing blood and medicine by air to areas which can’t be reached by road, is a social design endeavour that has not just changed, but saved thousands of lives. At its heart, the creation of Zipline is a story of government and private enterprise working seamlessly, a strong concept and a solution to a very real problem based on an obsessive design and test programme. Rwanda’s towns and villages are not fully serviceable by roads, at least not in an emergency. Many are in disrepair and at the mercy of flooding. It’s not difficult then to imagine the problems involved in transporting blood and medical supplies. In 2014 the Zipline system was set up to deliver these items by aeroplane drone as part of a targeted, sophisticated network. While the finer details are complex the idea is easy to visualise. Two distribution centres with the capacity to serve 12 million people and 450 health facilities receive messages requesting blood or medical supplies...

Nuffield Health’s new visual system aims to create a “connected health journey”

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Nuffield Health has been given a new visual identity by London-based design studio, SomeOne. It includes brand guidelines, CGI visuals as well as a system to create infographics. Nuffield is the country’s largest healthcare charity. Its network includes 112 fitness and wellbeing clubs, health clinics as well as offering wellbeing services in 200 workplaces. Users pay for gym memberships or private healthcare, and Nuffield invests all profits for its charitable ventures — its goal is to “widen access”, the charity says. Some of these services include free exercise classes for children with cystic fibrosis, programmes for school children and collaborating on research projects on issues such as workplace wellbeing. Design interface Because of its breadth, the charity needed a coherent visual system. In the past, it was “disjointed” according to SomeOne’s co-founder, Simon Manchipp. “While some people know Nuffield for its gyms, and some for its hospitals, not many know it for both...

Nuffield Health’s new visual system aims to create a “connected health journey”

Image
Nuffield Health has been given a new visual identity by London-based design studio, SomeOne. It includes brand guidelines, CGI visuals as well as a system to create infographics. Nuffield is the country’s largest healthcare charity. Its network includes 112 fitness and wellbeing clubs, health clinics as well as offering wellbeing services in 200 workplaces. Users pay for gym memberships or private healthcare, and Nuffield invests all profits for its charitable ventures — its goal is to “widen access”, the charity says. Some of these services include free exercise classes for children with cystic fibrosis, programmes for school children and collaborating on research projects on issues such as workplace wellbeing. Design interface Because of its breadth, the charity needed a coherent visual system. In the past, it was “disjointed” according to SomeOne’s co-founder, Simon Manchipp. “While some people know Nuffield for its gyms, and some for its hospitals, not many know it for both...

NASA creative team shares its “out of this world” design secrets

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Beyond ground breaking research and scientific endeavours, the National Aeronautics and Space Administration – otherwise known as NASA – boasts a rich history of graphic design. From James Modarelli’s 1959 logo, which became the affectionately named “meatball”, to the modernist NASA “worm” of the 1970s and 1980s by Richard Danne and Bruce Blackburn, and all manner of mission patches and marks through the years, creatives at NASA have been branding the organisation since its inception. Image courtesy of NASA “A literal way to put women on the moon” Most recently, much creative attention has been focused on Artemis, the mission that will see the first woman on the moon in 2024. The mission itself is steeped in both mythological and historical significance. According to Greek myth Artemis was goddess of the moon and sister of Apollo. Meanwhile, it has been more than 45 years since the last moon landing and this mission is part of a larger one to eventually get to Mars. In homage to...

NASA creative team shares its “out of this world” design secrets

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Beyond ground breaking research and scientific endeavours, the National Aeronautics and Space Administration – otherwise known as NASA – boasts a rich history of graphic design. From James Modarelli’s 1959 logo, which became the affectionately named “meatball”, to the modernist NASA “worm” of the 1970s and 1980s by Richard Danne and Bruce Blackburn, and all manner of mission patches and marks through the years, creatives at NASA have been branding the organisation since its inception. Image courtesy of NASA “A literal way to put women on the moon” Most recently, much creative attention has been focused on Artemis, the mission that will see the first woman on the moon in 2024. The mission itself is steeped in both mythological and historical significance. According to Greek myth Artemis was goddess of the moon and sister of Apollo. Meanwhile, it has been more than 45 years since the last moon landing and this mission is part of a larger one to eventually get to Mars. In homage to...

Inaugural PRINTING United Draws Crowds in Dallas

The inaugural PRINTING United trade show brought approximately 30,000 individuals representing all facets of the printing industry to Dallas in October. In ấn Anpic In nhãn mác Anpic In brochure Anpic In card visit Anpic In catalogue Anpic In thiệp cưới Anpic In tờ rơi Anpic In Ấn Anpic – Nổi Tiếng In Đẹp In Nhanh Số 5 Ngõ 75 Nguyễn Xiển, Thanh Xuân, Hạ Đình, Hà Nội 0963223884 baogiainananh@gmail.com https://anpic.vn https://g.page/inananpic In nhãn mác Anpic ✅ In brochure Anpic ✅ In card visit Anpic ✅ In catalogue Anpic ✅ In thiệp cưới Anpic ✅ In tờ rơi Anpic https://anpic.vn/in-nhan-mac-dep https://anpic.vn/in-brochure https://anpic.vn/in-an https://anpic.vn/in-voucher-in-phieu-giam-gia-khuyen-mai #inananpic

Great Work: Mark Ronson’s interactive music video

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Most music promos are still shot in cinema dimensions. But the interactive film for Mark Ronson track Pieces of Us is a video for the vertical age. Shot for Instagram Stories, and combining stickers, polls and AR effects, it’s an innovative take on what music videos can be. A collaboration between Sony Music’s 4th Floor Creative and Facebook Creative Shop, with creative direction from production company Marriage, the video follows a bored teenager who swaps ‘romantic’ fish fingers with her dad and his girlfriend for a night at the club. From the costumes to the interiors, it has a strong 1980s vibe, but also reflects the visual language of Instagram with its playful use of AR filters. The video was filmed in Hackney, east London and was shot exclusively on mobile phones, with effects added in-camera in real time using Facebook’s Spark AR platform, instead of during post-production. Creative Shop says this allowed the team to explore a more agile production process using tools tha...

Leadoff Studio Creates Reusable Healthcare Packaging for Roman

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Leadoff Studio designed a Tyvek pouch as packaging for Ro Healthcare to encourage reuse, rather than being disposed of right away. It is made of recycled material and can be recycled if the user chooses not to keep it. Leadoff estimates that it is a reduction in Ro's carbon footprint from their original packaging by over 90%. In ấn Anpic In nhãn mác Anpic In brochure Anpic In card visit Anpic In catalogue Anpic In thiệp cưới Anpic In tờ rơi Anpic In Ấn Anpic – Nổi Tiếng In Đẹp In Nhanh Số 5 Ngõ 75 Nguyễn Xiển, Thanh Xuân, Hạ Đình, Hà Nội 0963223884 baogiainananh@gmail.com https://anpic.vn https://g.page/inananpic In nhãn mác Anpic ✅ In brochure Anpic ✅ In card visit Anpic ✅ In catalogue Anpic ✅ In thiệp cưới Anpic ✅ In tờ rơi Anpic https://anpic.vn/in-nhan-mac-dep https://anpic.vn/in-brochure https://anpic.vn/in-an https://anpic.vn/in-voucher-in-phieu-giam-gia-khuyen-mai #inananpic

Linked: Rise to the Ocasio-Cortez

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Visit Link To support City of Westminster candidate Carrie Harper, The Party of Wales created a promo graphics that loosely borrows from AOC's campaign posters... and fails. In ấn Anpic In nhãn mác Anpic In brochure Anpic In card visit Anpic In catalogue Anpic In thiệp cưới Anpic In tờ rơi Anpic In Ấn Anpic – Nổi Tiếng In Đẹp In Nhanh Số 5 Ngõ 75 Nguyễn Xiển, Thanh Xuân, Hạ Đình, Hà Nội 0963223884 baogiainananh@gmail.com https://anpic.vn https://g.page/inananpic In nhãn mác Anpic ✅ In brochure Anpic ✅ In card visit Anpic ✅ In catalogue Anpic ✅ In thiệp cưới Anpic ✅ In tờ rơi Anpic https://anpic.vn/in-nhan-mac-dep https://anpic.vn/in-brochure https://anpic.vn/in-an https://anpic.vn/in-voucher-in-phieu-giam-gia-khuyen-mai #inananpic

Noted: New Logo and Identity for Seyfarth by Carbone Smolan Agency

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“As Far as the Eye can Sey” (Est. 1945) "With more than 900 lawyers across 16 offices, Seyfarth Shaw LLP provides advisory, litigation, and transactional legal services to clients worldwide. Our high-caliber legal representation and advanced delivery capabilities allow us to take on our clients' unique challenges and opportunities―no matter the scale or complexity. Whether navigating complex litigation, negotiating transformational deals, or advising on cross-border projects, our attorneys achieve exceptional legal outcomes. Our drive for excellence leads us to seek out better ways to work with our clients and each other. We have been first-to-market on many legal service delivery innovations―and we continue to break new ground with our clients every day. This long history of excellence and innovation has created a culture with a sense of purpose and belonging for all. In turn, our culture drives our commitment to the growth of our clients, the diversity of our people, and ...

Reviewed: New Logo and Identity for Vonage by Wolff Olins

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“Bon Vonage!” Established in 2001, Vonage began as a consumer-facing, residential VoIP (voice over Internet Protocol) provider -- which seems like such a thing of the past now that home landlines are nearly inexistent -- that, if I remember correctly, was the primary choice at the time. After a botched IPO in 2006, some patent infringement lawsuits from Verizon, and a major marketplace shift, Vonage has been reinventing itself over recent years to evolve into a business-to-business, service as software company . Or B2B SaaS company if you prefer shorthand. Now, it offers other businesses services like an API platform to build business communications (e.g., notifying customers instantly), integration with Salesforce for customer contact centers, and cloud-hosted communications. As part of this shift, Vonage has introduced a new identity designed by Wolff Olins . We worked closely with Vonage to create a unified identity that brought together the best of their heritage with the innov...